Browse every billboard in Bakersfield, California
Southeast Bakersfield, California (ZIP 93307) has billboard space you can compare, price and book online yourself. Billboards in 93307 typically run $600–$4,581 per location per month, depending on size, format (static or digital), and traffic.
Why advertise on billboards in Bakersfield, CA 93307
ZIP 93307 covers southeast Bakersfield in Kern County; Bakersfield is the county seat and the center of an oil and agriculture economy. SR-58 and SR-99 carry heavy truck and commuter traffic through the area, connecting the city to Los Angeles, Tehachapi and the rest of the San Joaquin Valley.
High-traffic billboard locations in 93307
SR-58 near Oswell Street
SR-99
Union Avenue
East California Avenue
Edison Highway
Who you'll reach: 93307 demographics
Population: about 85,945 residents
Households: 23,173, averaging 3.68 people per household
Median household income: $56,446 (average $69,769)
Median home value: $272,100
Median age: 28.4 years
Population mix: 81.1% Hispanic or Latino, 8.5% White, 5.7% Black, 2.9% Asian
Adults 25+ with a bachelor's degree or higher: 7.7%
Average commute to work: 23.2 minutes
Source: U.S. Census Bureau, American Community Survey 2020–2024 5-Year Estimates (ZCTA5 93307). Race categories other than Hispanic or Latino are non-Hispanic.
Businesses that do well with Bakersfield billboards
Fast food, auto services and dealers, Spanish-language consumer brands, personal-injury attorneys, healthcare clinics and agricultural employers are a good fit here.
How to buy a billboard in 93307
Browse available billboards on the map.
Compare prices, sizes, and traffic counts.
Check availability and book online.
How much does a billboard cost in Bakersfield, CA?
Most 93307 placements cost $600–$4,581 per month. Highway boards on SR-58 and SR-99 sit near the top of the range, while placements on Union Avenue and other local streets usually cost less.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |

Nearby landmarks: Kern County Fairgrounds, Kern Medical, Downtown Bakersfield, Kern River.
Major roads: SR-58, SR-99, Union Avenue, East California Avenue, Edison Highway.

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