Billboards in Boston's 02121 ZIP Code

Reach Dorchester and Roxbury residents in Boston, Massachusetts (ZIP 02121). Compare billboards, see the price of each location and book online yourself. Billboards in 02121 typically run $600–$3,855 per location per month, depending on size, format (static or digital), and traffic.

Why advertise on billboards in Boston, MA 02121

ZIP 02121 covers the Grove Hall area of Dorchester and the edge of Roxbury, next to Franklin Park. Blue Hill Avenue, Washington Street and Columbia Road are busy commercial streets with heavy bus and car traffic. The neighborhood is a mostly renter community with a strong mix of Black, Caribbean and Hispanic residents.

High-traffic billboard locations in 02121

• Blue Hill Avenue

• Washington Street

• Columbia Road

• Warren Street

• Humboldt Avenue

Who you'll reach: 02121 demographics

• Population: about 29,040 residents

• Households: 10,760, averaging 2.68 people per household

• Median household income: $43,136 (average $78,031)

• Median home value: $590,200

• Median age: 34.3 years

• Population mix: 40.9% Hispanic or Latino, 40.9% Black, 5.3% White, 1.9% Asian

• Adults 25+ with a bachelor's degree or higher: 19.9%

• Average commute to work: 36.5 minutes

Source: U.S. Census Bureau, American Community Survey 2020–2024 5-Year Estimates (ZCTA5 02121). Race categories other than Hispanic or Latino are non-Hispanic.

Businesses that do well with Boston billboards

Grocery and convenience retail, health centers, legal and tax services, schools and training programs, restaurants and telecom providers are well suited to this neighborhood audience.

How to buy a billboard in 02121

1. Browse available billboards on the map.

2. Compare prices, sizes, and traffic counts.

3. Check availability and book online.

How much does a billboard cost in Boston, MA?

Most 02121 placements cost $600–$3,855 per month. Blue Hill Avenue and Columbia Road faces are the most expensive, and side-street placements are a lower-cost choice.