Browse every billboard in Columbia, South Carolina
ZIP 29208 in Columbia, South Carolina is the University of South Carolina campus. Compare the billboards nearby, see pricing and book online with no agency. Billboards in 29208 typically run $600–$3,511 per location per month, depending on size, format (static or digital), and traffic.
Why advertise on billboards in Columbia, SC 29208
ZIP 29208 is the University of South Carolina's main campus ZIP code in downtown Columbia, the state capital. The population here is almost entirely students living on campus, along with heavy daily traffic from faculty, staff and visitors. Assembly Street, Gervais Street and Blossom Street are key routes past the campus, and the State House is just to the north.
High-traffic billboard locations in 29208
Assembly Street
Gervais Street (US-1/US-378)
Blossom Street
Bull Street
I-126 and I-26, west of downtown
Who you'll reach: 29208 demographics
Population: about 2,445 residents
Median age: 18.9 years
Population mix: 68.1% White, 15.6% Black, 5.2% Hispanic or Latino, 4.3% Asian
Adults 25+ with a bachelor's degree or higher: 0%
Average commute to work: 11.3 minutes
Source: U.S. Census Bureau, American Community Survey 2020–2024 5-Year Estimates (ZCTA5 29208). Race categories other than Hispanic or Latino are non-Hispanic.
Businesses that do well with Columbia billboards
Restaurants and food delivery, apartments and student housing, banks, phone and internet providers, entertainment and Gamecocks game-day businesses fit this college audience.
How to buy a billboard in 29208
Browse available billboards on the map.
Compare prices, sizes, and traffic counts.
Check availability and book online.
How much does a billboard cost in Columbia, SC?
Most 29208 placements cost $600–$3,511 per month. Boards on the main streets around campus are typically priced in the middle of the range.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |

Nearby landmarks: University of South Carolina, South Carolina State House, Colonial Life Arena, Williams-Brice Stadium.
Major roads: Assembly Street, Gervais Street, Blossom Street, Bull Street.

Gathering Your Options!
Sit tight, this may take a minute.