Billboards in Detroit's 48238 ZIP Code

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Reach Detroit's northwest side with billboards in Detroit, Michigan 48238. Compare locations and rates and book online without an agency. Billboards in 48238 typically run $600–$3,908 per location per month, depending on size, format (static or digital), and traffic.

Why advertise on billboards in Detroit, MI 48238

ZIP 48238 covers neighborhoods on Detroit's northwest side, bounded roughly by the Lodge Freeway, Livernois Avenue and Fenkell Avenue. The Lodge Freeway carries commuters to and from downtown, and Livernois, Wyoming and Schoolcraft are busy local corridors. The University of Detroit Mercy and the Livernois Avenue of Fashion are just to the north.

High-traffic billboard locations in 48238

  • Lodge Freeway (M-10)

  • Livernois Avenue

  • Fenkell Avenue

  • Puritan Avenue

  • Wyoming Avenue and Schoolcraft

Who you'll reach: 48238 demographics

  • Population: about 24,731 residents

  • Households: 10,251, averaging 2.40 people per household

  • Median household income: $33,315 (average $45,850)

  • Median home value: $64,800

  • Median age: 36.0 years

  • Population mix: 93.9% Black, 1.2% White

  • Adults 25+ with a bachelor's degree or higher: 13.5%

  • Average commute to work: 27.5 minutes

Source: U.S. Census Bureau, American Community Survey 2020–2024 5-Year Estimates (ZCTA5 48238). Race categories other than Hispanic or Latino are non-Hispanic.

Businesses that do well with Detroit billboards

Personal injury attorneys, healthcare clinics, auto insurance, quick-service restaurants and community services all connect with neighborhood traffic here.

How to buy a billboard in 48238

  1. Browse available billboards on the map.

  2. Compare prices, sizes, and traffic counts.

  3. Check availability and book online.

How much does a billboard cost in Detroit, MI?

Most 48238 placements cost $600–$3,908 per month. Most placements in 48238 sit in the middle of the price range.

48238 Local Advertising Costs

Estimated price per location per month

Bulletin (Larger Billboard)$3,50048'W X 14'H
Digital Bulletin (Digital Billboard)$2,50048'W X 14'H
Poster (Medium Billboard)$1,50022'8"W X 10'5"H
Junior Poster (Small Billboard)$80011'W X 5'H

On average, local advertising in 48238 ZIP Code costs $600-$3,908

Bulletins (Large)
Why Use Bulletin Ads?
Bulletins are great for building brand and name recognition. They are located in heavy traffic areas for more exposure.
Posters (Medium)
Why Use Poster Ads?
Posters are perfect for events and promotions. They're often on local roads to reach specific potential customers.
Jr. Posters (Small)
Why Use Jr. Poster Ads?
Jr. posters are cost effective for small businesses and for short-term ads. They're ideal for reaching into neighborhoods.
Digital Billboards
Why Use Digital Billboards?
Digital Billboards are eye-catching. They have no printing cost, and can be launched more quickly.
Detroit 48238 billboards

About Detroit

Population:

24,731

Nearby landmarks: University of Detroit Mercy, Livernois Avenue of Fashion, Palmer Park, Russell Woods.

Major roads: Lodge Freeway, Livernois Avenue, Fenkell Avenue, Davison Freeway, Wyoming Avenue.

Ad Spaces in Detroit
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