Billboards in Durham's 27701 ZIP Code

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Put your brand in downtown Durham, North Carolina. Browse billboards in ZIP 27701, compare pricing and book online without an agency. Billboards in 27701 typically run $600–$3,772 per location per month, depending on size, format (static or digital), and traffic.

Why advertise on billboards in Durham, NC 27701

ZIP 27701 is downtown Durham and its surrounding neighborhoods, the county seat of Durham County and a center of the Research Triangle. The Durham Freeway (NC-147) runs through downtown, and Alston Avenue, Roxboro Street and Mangum Street are busy routes. The area includes the American Tobacco Campus, Durham Bulls Athletic Park and the Durham Performing Arts Center, with Duke University and North Carolina Central University close by.

High-traffic billboard locations in 27701

  • Durham Freeway (NC-147)

  • Alston Avenue (NC-55)

  • Roxboro Street

  • Mangum Street

  • Main Street through downtown

Who you'll reach: 27701 demographics

  • Population: about 24,793 residents

  • Households: 11,974, averaging 1.96 people per household

  • Median household income: $69,740 (average $105,797)

  • Median home value: $508,900

  • Median age: 34.7 years

  • Population mix: 43% White, 29.4% Black, 19.8% Hispanic or Latino, 2.4% Asian

  • Adults 25+ with a bachelor's degree or higher: 53%

  • Average commute to work: 20.8 minutes

Source: U.S. Census Bureau, American Community Survey 2020–2024 5-Year Estimates (ZCTA5 27701). Race categories other than Hispanic or Latino are non-Hispanic.

Businesses that do well with Durham billboards

Restaurants and bars, apartments, tech and startup recruiting, healthcare, higher education, entertainment venues and professional services fit this young, educated downtown audience.

How to buy a billboard in 27701

  1. Browse available billboards on the map.

  2. Compare prices, sizes, and traffic counts.

  3. Check availability and book online.

How much does a billboard cost in Durham, NC?

Most 27701 placements cost $600–$3,772 per month. Durham Freeway faces near downtown carry the highest prices, with street-level boards on Alston Avenue lower.

27701 Local Advertising Costs

Estimated price per location per month

Bulletin (Larger Billboard)$3,50048'W X 14'H
Digital Bulletin (Digital Billboard)$2,50048'W X 14'H
Poster (Medium Billboard)$1,50022'8"W X 10'5"H
Junior Poster (Small Billboard)$80011'W X 5'H

On average, local advertising in 27701 ZIP Code costs $600-$3,772

Bulletins (Large)
Why Use Bulletin Ads?
Bulletins are great for building brand and name recognition. They are located in heavy traffic areas for more exposure.
Posters (Medium)
Why Use Poster Ads?
Posters are perfect for events and promotions. They're often on local roads to reach specific potential customers.
Jr. Posters (Small)
Why Use Jr. Poster Ads?
Jr. posters are cost effective for small businesses and for short-term ads. They're ideal for reaching into neighborhoods.
Digital Billboards
Why Use Digital Billboards?
Digital Billboards are eye-catching. They have no printing cost, and can be launched more quickly.
Durham 27701 billboards

About Durham

Population:

24,793

Nearby landmarks: American Tobacco Campus, Durham Bulls Athletic Park, Durham Performing Arts Center, Duke University, North Carolina Central University.

Major roads: Durham Freeway (NC-147), Alston Avenue, Roxboro Street, Mangum Street, Main Street.

Ad Spaces in Durham
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