Browse every billboard in Durham, North Carolina
Put your brand in downtown Durham, North Carolina. Browse billboards in ZIP 27701, compare pricing and book online without an agency. Billboards in 27701 typically run $600–$3,772 per location per month, depending on size, format (static or digital), and traffic.
Why advertise on billboards in Durham, NC 27701
ZIP 27701 is downtown Durham and its surrounding neighborhoods, the county seat of Durham County and a center of the Research Triangle. The Durham Freeway (NC-147) runs through downtown, and Alston Avenue, Roxboro Street and Mangum Street are busy routes. The area includes the American Tobacco Campus, Durham Bulls Athletic Park and the Durham Performing Arts Center, with Duke University and North Carolina Central University close by.
High-traffic billboard locations in 27701
Durham Freeway (NC-147)
Alston Avenue (NC-55)
Roxboro Street
Mangum Street
Main Street through downtown
Who you'll reach: 27701 demographics
Population: about 24,793 residents
Households: 11,974, averaging 1.96 people per household
Median household income: $69,740 (average $105,797)
Median home value: $508,900
Median age: 34.7 years
Population mix: 43% White, 29.4% Black, 19.8% Hispanic or Latino, 2.4% Asian
Adults 25+ with a bachelor's degree or higher: 53%
Average commute to work: 20.8 minutes
Source: U.S. Census Bureau, American Community Survey 2020–2024 5-Year Estimates (ZCTA5 27701). Race categories other than Hispanic or Latino are non-Hispanic.
Businesses that do well with Durham billboards
Restaurants and bars, apartments, tech and startup recruiting, healthcare, higher education, entertainment venues and professional services fit this young, educated downtown audience.
How to buy a billboard in 27701
Browse available billboards on the map.
Compare prices, sizes, and traffic counts.
Check availability and book online.
How much does a billboard cost in Durham, NC?
Most 27701 placements cost $600–$3,772 per month. Durham Freeway faces near downtown carry the highest prices, with street-level boards on Alston Avenue lower.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |

Nearby landmarks: American Tobacco Campus, Durham Bulls Athletic Park, Durham Performing Arts Center, Duke University, North Carolina Central University.
Major roads: Durham Freeway (NC-147), Alston Avenue, Roxboro Street, Mangum Street, Main Street.

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