Browse every billboard in Eugene, Oregon
Advertise in west Eugene with billboards in Eugene, Oregon, ZIP 97402. Compare available boards and costs, then book online on your own. Billboards in 97402 typically run $600–$4,169 per location per month, depending on size, format (static or digital), and traffic.
Why advertise on billboards in Eugene, OR 97402
ZIP 97402 covers west Eugene, the Lane County seat, including the Eugene Airport area and the industrial and retail districts along West 11th Avenue. The Beltline Highway and Highway 99 carry heavy traffic across this side of the city, which sits about 110 miles south of Portland.
High-traffic billboard locations in 97402
Beltline Highway
West 11th Avenue
West 6th and 7th Avenues
Highway 99
River Road
Who you'll reach: 97402 demographics
Population: about 53,823 residents
Households: 22,595, averaging 2.33 people per household
Median household income: $57,658 (average $73,731)
Median home value: $357,700
Median age: 37.0 years
Population mix: 72.7% White, 16.2% Hispanic or Latino, 2% Asian, 1.4% Black
Adults 25+ with a bachelor's degree or higher: 26%
Average commute to work: 21 minutes
Source: U.S. Census Bureau, American Community Survey 2020–2024 5-Year Estimates (ZCTA5 97402). Race categories other than Hispanic or Latino are non-Hispanic.
Businesses that do well with Eugene billboards
Auto dealers, home improvement, healthcare, restaurants, retail and employers hiring for industrial and service jobs fit this working, middle-income area.
How to buy a billboard in 97402
Browse available billboards on the map.
Compare prices, sizes, and traffic counts.
Check availability and book online.
How much does a billboard cost in Eugene, OR?
Most 97402 placements cost $600–$4,169 per month. Beltline Highway boards are toward the top of the range, while faces on West 6th Avenue and River Road cost less.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |

Nearby landmarks: Eugene Airport, University of Oregon, Valley River Center, Fern Ridge Reservoir.
Major roads: Beltline Highway, West 11th Avenue, West 6th Avenue, Highway 99, River Road.

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