Browse every billboard in Imperial Beach, California
Reach the southernmost beach town in California: Imperial Beach (ZIP 91932). Compare billboard locations and costs and book online directly, without an agency. Billboards in 91932 typically run $600–$3,839 per location per month, depending on size, format (static or digital), and traffic.
Why advertise on billboards in Imperial Beach, CA 91932
Imperial Beach is a San Diego County beach city about 15 miles south of downtown San Diego, just north of the U.S.–Mexico border. Palm Avenue (SR 75) is the main commercial street, connecting I-5 to the Silver Strand and Coronado. The Tijuana River Estuary and nearby Navy facilities shape the area, and many residents work in the military or commute north into San Diego.
High-traffic billboard locations in 91932
Palm Avenue (SR 75)
Imperial Beach Boulevard
13th Street
I-5 toward downtown San Diego
Who you'll reach: 91932 demographics
Population: about 25,741 residents
Households: 9,332, averaging 2.68 people per household
Median household income: $85,833 (average $111,313)
Median home value: $856,900
Median age: 35.1 years
Population mix: 53.1% Hispanic or Latino, 32.7% White, 4.5% Asian, 3.8% Black
Adults 25+ with a bachelor's degree or higher: 26.7%
Average commute to work: 27.1 minutes
Source: U.S. Census Bureau, American Community Survey 2020–2024 5-Year Estimates (ZCTA5 91932). Race categories other than Hispanic or Latino are non-Hispanic.
Businesses that do well with Imperial Beach billboards
Restaurants and beach businesses, auto dealers, healthcare clinics, military-focused banking and insurance, and Spanish-language advertisers are good fits for this coastal border community.
How to buy a billboard in 91932
Browse available billboards on the map.
Compare prices, sizes, and traffic counts.
Check availability and book online.
How much does a billboard cost in Imperial Beach, CA?
Most 91932 placements cost $600–$3,839 per month. Palm Avenue boards near I-5 are priced at the higher end, while side-street faces closer to the beach are lower.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |

Nearby landmarks: Imperial Beach Pier, Tijuana River National Estuarine Research Reserve, Border Field State Park, Silver Strand State Beach.
Major roads: Palm Avenue (SR 75), Imperial Beach Boulevard, 13th Street, I-5.

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