Billboards in McAllen's 78503 ZIP Code

South McAllen, Texas (ZIP 78503) offers billboard placements that you can compare, price and reserve online, with no agency fees. Billboards in 78503 typically run $600–$3,785 per location per month, depending on size, format (static or digital), and traffic.

Why advertise on billboards in McAllen, TX 78503

ZIP 78503 covers south McAllen in the Rio Grande Valley, a few miles from the US-Mexico border. The Expressway 83 corridor and 10th and 23rd Streets carry heavy shopping traffic, including cross-border shoppers from Mexico, and McAllen International Airport sits within the ZIP.

High-traffic billboard locations in 78503

• Expressway 83 (I-2 / US-83)

• South 10th Street

• South 23rd Street

• Nolana Avenue

Who you'll reach: 78503 demographics

• Population: about 22,621 residents

• Households: 7,247, averaging 3.07 people per household

• Median household income: $53,322 (average $85,573)

• Median home value: $150,900

• Median age: 32.3 years

• Population mix: 94% Hispanic or Latino, 4.2% White, 1.2% Asian

• Adults 25+ with a bachelor's degree or higher: 25.3%

• Average commute to work: 19 minutes

Source: U.S. Census Bureau, American Community Survey 2020–2024 5-Year Estimates (ZCTA5 78503). Race categories other than Hispanic or Latino are non-Hispanic.

Businesses that do well with McAllen billboards

Retailers, restaurants, auto dealers, healthcare, Spanish-language consumer brands and bilingual legal and financial services are a natural fit for this largely Hispanic, shopping-driven market.

How to buy a billboard in 78503

1. Browse available billboards on the map.

2. Compare prices, sizes, and traffic counts.

3. Check availability and book online.

How much does a billboard cost in McAllen, TX?

Most 78503 placements cost $600–$3,785 per month. Expressway 83 boards sit at the higher end of the range, with placements on 10th and 23rd Street typically lower.