Billboards in Memphis's 38106 ZIP Code

Reach South Memphis with outdoor advertising in ZIP 38106, Memphis, Tennessee. Compare billboard faces, check pricing and place your order online without going through an agency. Billboards in 38106 typically run $600–$3,829 per location per month, depending on size, format (static or digital), and traffic.

Why advertise on billboards in Memphis, TN 38106

ZIP 38106 covers South Memphis, a historic part of the city south of downtown and home to the Stax Museum of American Soul Music. I-55 and I-240 cut through the area, and Elvis Presley Boulevard and South Parkway are major commuter routes linking downtown with Whitehaven and Graceland. Downtown Memphis and Beale Street are just a few miles north.

High-traffic billboard locations in 38106

• I-55, the main route between downtown Memphis and Mississippi

• I-240 loop

• Elvis Presley Boulevard (US-51)

• South Parkway and Crump Boulevard

• South Third Street

Who you'll reach: 38106 demographics

• Population: about 20,962 residents

• Households: 8,640, averaging 2.41 people per household

• Median household income: $30,232 (average $44,527)

• Median home value: $71,800

• Median age: 41.9 years

• Population mix: 93.8% Black, 2.9% Hispanic or Latino, 1.7% White

• Adults 25+ with a bachelor's degree or higher: 10.3%

• Average commute to work: 21.2 minutes

Source: U.S. Census Bureau, American Community Survey 2020–2024 5-Year Estimates (ZCTA5 38106). Race categories other than Hispanic or Latino are non-Hispanic.

Businesses that do well with Memphis billboards

Community-oriented advertisers such as personal injury attorneys, healthcare providers, churches, auto insurance, quick-service restaurants and employment recruiters do well in South Memphis.

How to buy a billboard in 38106

1. Browse available billboards on the map.

2. Compare prices, sizes, and traffic counts.

3. Check availability and book online.

How much does a billboard cost in Memphis, TN?

Most 38106 placements cost $600–$3,829 per month. Interstate faces on I-55 and I-240 sit at the upper end of the range, with boards on Elvis Presley Boulevard and Third Street costing noticeably less.