Billboards in Midland's 79701 ZIP Code

Reach downtown Midland, Texas 79701. Compare billboards along Wall and Front Streets, see pricing and book online, no agency required. Billboards in 79701 typically run $600–$3,877 per location per month, depending on size, format (static or digital), and traffic.

Why advertise on billboards in Midland, TX 79701

ZIP 79701 covers central Midland, the Midland County seat and a business center of the Permian Basin oil region. I-20 runs south of downtown, and Wall Street, Front Street (Business 20) and Big Spring Street carry local traffic through the core. Odessa is about 20 miles west.

High-traffic billboard locations in 79701

• I-20

• Front Street (Business 20)

• Wall Street

• Big Spring Street

• Loop 250

Who you'll reach: 79701 demographics

• Population: about 27,131 residents

• Households: 10,293, averaging 2.57 people per household

• Median household income: $57,346 (average $82,903)

• Median home value: $214,700

• Median age: 32.9 years

• Population mix: 60.9% Hispanic or Latino, 26.8% White, 9.3% Black

• Adults 25+ with a bachelor's degree or higher: 19.1%

• Average commute to work: 18.9 minutes

Source: U.S. Census Bureau, American Community Survey 2020–2024 5-Year Estimates (ZCTA5 79701). Race categories other than Hispanic or Latino are non-Hispanic.

Businesses that do well with Midland billboards

Oilfield services, energy employers, truck and auto dealers, attorneys and restaurants all reach Permian Basin workers here.

How to buy a billboard in 79701

1. Browse available billboards on the map.

2. Compare prices, sizes, and traffic counts.

3. Check availability and book online.

How much does a billboard cost in Midland, TX?

Most 79701 placements cost $600–$3,877 per month. Most Midland placements fall around the middle of the range.