Browse every billboard in Missoula, Montana
Advertise in Missoula, Montana 59802. Compare billboard locations, check pricing and book online without an agency. Billboards in 59802 typically run $600–$3,753 per location per month, depending on size, format (static or digital), and traffic.
Why advertise on billboards in Missoula, MT 59802
Missoula is the Missoula County seat and home to the University of Montana, set where several valleys meet along the Clark Fork River. ZIP 59802 covers downtown and the east side, including the Rattlesnake area and the East Missoula interchange on Interstate 90. The interstate is the main route between Spokane and Butte, so travelers add to strong local traffic.
High-traffic billboard locations in 59802
Interstate 90
Broadway
Reserve Street
Van Buren Street
Higgins Avenue
Who you'll reach: 59802 demographics
Population: about 19,864 residents
Households: 9,530, averaging 2.05 people per household
Median household income: $67,736 (average $92,408)
Median home value: $461,700
Median age: 37.3 years
Population mix: 81.9% White, 9.1% Hispanic or Latino, 1% Asian
Adults 25+ with a bachelor's degree or higher: 51.3%
Average commute to work: 16.8 minutes
Source: U.S. Census Bureau, American Community Survey 2020–2024 5-Year Estimates (ZCTA5 59802). Race categories other than Hispanic or Latino are non-Hispanic.
Businesses that do well with Missoula billboards
Restaurants, hotels, outdoor recreation, healthcare, apartments and businesses serving university students reach both residents and travelers.
How to buy a billboard in 59802
Browse available billboards on the map.
Compare prices, sizes, and traffic counts.
Check availability and book online.
How much does a billboard cost in Missoula, MT?
Most 59802 placements cost $600–$3,753 per month. Most faces fall near the middle of the range, with Interstate 90 boards at the higher end.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |

Nearby landmarks: University of Montana, Caras Park, Mount Sentinel, Rattlesnake National Recreation Area.
Major roads: Interstate 90, Broadway, Reserve Street, Higgins Avenue, Van Buren Street.

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