Billboards in New York's 10013 ZIP Code

Advertise in Lower Manhattan's SoHo, Tribeca and Chinatown area of New York, New York (ZIP 10013). Compare available billboards, view pricing and book online without an agency. Billboards in 10013 typically run $600–$3,842 per location per month, depending on size, format (static or digital), and traffic.

Why advertise on billboards in New York, NY 10013

ZIP 10013 covers parts of SoHo, Tribeca, Chinatown and Little Italy in Lower Manhattan. Canal Street, the main crosstown route here, leads to the Holland Tunnel and carries heavy car, truck and foot traffic, while Broadway and West Broadway are major shopping streets. The area mixes luxury retail, galleries, restaurants and dense residential blocks.

High-traffic billboard locations in 10013

• Canal Street, the main crosstown route to the Holland Tunnel

• West Broadway

• Broadway

• Centre Street

• Varick Street and Sixth Avenue

Who you'll reach: 10013 demographics

• Population: about 27,219 residents

• Households: 12,230, averaging 2.05 people per household

• Median household income: $161,154 (average $396,109)

• Median home value: $2,000,001

• Median age: 39.6 years

• Population mix: 51.5% White, 31.7% Asian, 6.6% Hispanic or Latino, 3% Black

• Adults 25+ with a bachelor's degree or higher: 73.1%

• Average commute to work: 27.3 minutes

Source: U.S. Census Bureau, American Community Survey 2020–2024 5-Year Estimates (ZCTA5 10013). Race categories other than Hispanic or Latino are non-Hispanic.

Businesses that do well with New York billboards

Fashion and luxury retail, entertainment and streaming launches, restaurants, financial services and tech brands target this affluent, highly educated audience.

How to buy a billboard in 10013

1. Browse available billboards on the map.

2. Compare prices, sizes, and traffic counts.

3. Check availability and book online.

How much does a billboard cost in New York, NY?

Most 10013 placements cost $600–$3,842 per month. Large faces on Canal Street near the Holland Tunnel approach are at the top of the range, while smaller side-street placements cost less.