Billboards in Overland Park's 66204 ZIP Code

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Target north Overland Park, Kansas (ZIP 66204) with billboards you can compare, price and book online, no agency required. Billboards in 66204 typically run $600–$3,748 per location per month, depending on size, format (static or digital), and traffic.

Why advertise on billboards in Overland Park, KS 66204

ZIP 66204 covers northern Overland Park and parts of neighboring Merriam in Johnson County, a few miles southwest of downtown Kansas City. I-35 cuts through the area and carries some of the heaviest traffic in the metro, and downtown Overland Park sits along its southern edge.

High-traffic billboard locations in 66204

  • I-35 near 75th Street

  • 75th Street

  • Metcalf Avenue (US-169)

  • Shawnee Mission Parkway

  • Antioch Road

Who you'll reach: 66204 demographics

  • Population: about 17,948 residents

  • Households: 8,711, averaging 2.02 people per household

  • Median household income: $75,889 (average $89,352)

  • Median home value: $269,400

  • Median age: 36.1 years

  • Population mix: 70.8% White, 18.6% Hispanic or Latino, 4.9% Black, 2.5% Asian

  • Adults 25+ with a bachelor's degree or higher: 47.3%

  • Average commute to work: 18.8 minutes

Source: U.S. Census Bureau, American Community Survey 2020–2024 5-Year Estimates (ZCTA5 66204). Race categories other than Hispanic or Latino are non-Hispanic.

Businesses that do well with Overland Park billboards

Restaurants, auto dealers and repair, healthcare, apartments, home services and local retailers fit this mix of established neighborhoods and renters.

How to buy a billboard in 66204

  1. Browse available billboards on the map.

  2. Compare prices, sizes, and traffic counts.

  3. Check availability and book online.

How much does a billboard cost in Overland Park, KS?

Most 66204 placements cost $600–$3,748 per month. I-35 faces are the most expensive option, while boards on 75th Street and Metcalf fall lower in the range.

66204 Local Advertising Costs

Estimated price per location per month

Bulletin (Larger Billboard)$3,50048'W X 14'H
Digital Bulletin (Digital Billboard)$2,50048'W X 14'H
Poster (Medium Billboard)$1,50022'8"W X 10'5"H
Junior Poster (Small Billboard)$80011'W X 5'H

On average, local advertising in 66204 ZIP Code costs $600-$3,748

Bulletins (Large)
Why Use Bulletin Ads?
Bulletins are great for building brand and name recognition. They are located in heavy traffic areas for more exposure.
Posters (Medium)
Why Use Poster Ads?
Posters are perfect for events and promotions. They're often on local roads to reach specific potential customers.
Jr. Posters (Small)
Why Use Jr. Poster Ads?
Jr. posters are cost effective for small businesses and for short-term ads. They're ideal for reaching into neighborhoods.
Digital Billboards
Why Use Digital Billboards?
Digital Billboards are eye-catching. They have no printing cost, and can be launched more quickly.
Overland Park 66204 billboards

About Overland Park

Population:

17,948

Nearby landmarks: Downtown Overland Park, AdventHealth Shawnee Mission, Merriam Town Center.

Major roads: I-35, 75th Street, Metcalf Avenue, Shawnee Mission Parkway, Antioch Road.

Ad Spaces in Overland Park
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