Browse every billboard in Palatka, Florida
Palatka, Florida (ZIP 32177) businesses can reach Putnam County drivers with billboards along US 17 and State Road 19. Compare locations, check pricing and book online, no agency necessary. Billboards in 32177 typically run $600–$3,849 per location per month, depending on size, format (static or digital), and traffic.
Why advertise on billboards in Palatka, FL 32177
Palatka is the county seat of Putnam County, on the St. Johns River about 50 miles south of Jacksonville. US 17 runs north-south through the city toward Jacksonville and DeLand, and State Roads 19, 20 and 100 connect to Gainesville, the Ocala National Forest and Flagler County. The river, fishing and Ravine Gardens State Park draw visitors.
High-traffic billboard locations in 32177
US 17, the main north-south route to Jacksonville
State Road 19
State Road 20
State Road 100
Who you'll reach: 32177 demographics
Population: about 25,645 residents
Households: 10,444, averaging 2.38 people per household
Median household income: $47,796 (average $66,493)
Median home value: $165,500
Median age: 39.9 years
Population mix: 61.9% White, 27.5% Black, 6.9% Hispanic or Latino
Adults 25+ with a bachelor's degree or higher: 12.7%
Average commute to work: 24 minutes
Source: U.S. Census Bureau, American Community Survey 2020–2024 5-Year Estimates (ZCTA5 32177). Race categories other than Hispanic or Latino are non-Hispanic.
Businesses that do well with Palatka billboards
Auto dealers, healthcare, attorneys, outdoor and fishing businesses, restaurants and value retailers fit this market.
How to buy a billboard in 32177
Browse available billboards on the map.
Compare prices, sizes, and traffic counts.
Check availability and book online.
How much does a billboard cost in Palatka, FL?
Most 32177 placements cost $600–$3,849 per month. US 17 boards at the State Road 19 junction are the priciest, while State Road 20 and 100 placements are more affordable.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |

Nearby landmarks: St. Johns River, Ravine Gardens State Park, St. Johns River State College, downtown Palatka riverfront.
Major roads: US 17, State Road 19, State Road 20, State Road 100.

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