Billboards in Pico Rivera's 90660 ZIP Code

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Browse every billboard in Pico Rivera, California

Advertise where the 5 and 605 freeways meet with billboards in Pico Rivera, California, ZIP 90660. Browse locations, view costs and book online with no agency involved. Billboards in 90660 typically run $600–$4,330 per location per month, depending on size, format (static or digital), and traffic.

Why advertise on billboards in Pico Rivera, CA 90660

Pico Rivera is a city of about 60,000 in southeastern Los Angeles County, roughly 11 miles east of downtown LA, where I-5 and I-605 cross. Rosemead Boulevard, Whittier Boulevard, Slauson Avenue and Paramount Boulevard carry heavy commuter and local traffic through this largely Latino, family-focused community.

High-traffic billboard locations in 90660

  • Rosemead Boulevard (SR 19)

  • Whittier Boulevard

  • Slauson Avenue

  • Paramount Boulevard

  • Telegraph Road

Who you'll reach: 90660 demographics

  • Population: about 60,272 residents

  • Households: 16,866, averaging 3.55 people per household

  • Median household income: $88,201 (average $111,260)

  • Median home value: $648,600

  • Median age: 40.4 years

  • Population mix: 90.1% Hispanic or Latino, 4.2% White, 3.4% Asian, 1.5% Black

  • Adults 25+ with a bachelor's degree or higher: 16.3%

  • Average commute to work: 30.3 minutes

Source: U.S. Census Bureau, American Community Survey 2020–2024 5-Year Estimates (ZCTA5 90660). Race categories other than Hispanic or Latino are non-Hispanic.

Businesses that do well with Pico Rivera billboards

Auto dealers and repair, insurance, healthcare, legal services, home improvement, restaurants and Spanish-language brands are strong fits here.

How to buy a billboard in 90660

  1. Browse available billboards on the map.

  2. Compare prices, sizes, and traffic counts.

  3. Check availability and book online.

How much does a billboard cost in Pico Rivera, CA?

Most 90660 placements cost $600–$4,330 per month. Faces on Rosemead and Whittier Boulevards and near the freeways sit at the top of the range, with boards on Durfee Avenue and Telegraph Road lower.

90660 Local Advertising Costs

Estimated price per location per month

Bulletin (Larger Billboard)$3,50048'W X 14'H
Digital Bulletin (Digital Billboard)$2,50048'W X 14'H
Poster (Medium Billboard)$1,50022'8"W X 10'5"H
Junior Poster (Small Billboard)$80011'W X 5'H

On average, local advertising in 90660 ZIP Code costs $600-$4,330

Bulletins (Large)
Bulletins in Pico Rivera
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Why Use Bulletin Ads?
Bulletins are great for building brand and name recognition. They are located in heavy traffic areas for more exposure.
Posters (Medium)
Medium Posters in Pico Rivera
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Why Use Poster Ads?
Posters are perfect for events and promotions. They're often on local roads to reach specific potential customers.
Jr. Posters (Small)
Small Posters in Pico Rivera
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Why Use Jr. Poster Ads?
Jr. posters are cost effective for small businesses and for short-term ads. They're ideal for reaching into neighborhoods.
Digital Billboards
Digital Billboards in Pico Rivera
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Why Use Digital Billboards?
Digital Billboards are eye-catching. They have no printing cost, and can be launched more quickly.
Pico Rivera 90660 billboards

About Pico Rivera

Population:

60,272

Nearby landmarks: Pico Rivera Sports Arena, Smith Park, Whittier Narrows Recreation Area.

Major roads: I-5, I-605, Rosemead Boulevard, Whittier Boulevard, Slauson Avenue, Paramount Boulevard.

Ad Spaces in Pico Rivera
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