Billboards in Racine's 53402 ZIP Code

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See all Milwaukee, WI billboard advertising

Racine, Wisconsin (ZIP 53402) billboards are easy to compare and book online. See pricing for each location without an agency. Billboards in 53402 typically run $600–$3,922 per location per month, depending on size, format (static or digital), and traffic.

Why advertise on billboards in Racine, WI 53402

ZIP 53402 covers the north side of Racine and the lakeshore village of Wind Point, about 25 miles south of Milwaukee on Lake Michigan. Douglas Avenue (WI 32) and Northwestern Avenue carry local traffic, and Green Bay Road and I-94 run to the west. SC Johnson is headquartered in Racine, and manufacturing remains a major employer.

High-traffic billboard locations in 53402

  • Douglas Avenue (WI 32)

  • Northwestern Avenue (WI 38)

  • Green Bay Road (WI 31)

  • I-94 to the west

Who you'll reach: 53402 demographics

  • Population: about 34,850 residents

  • Households: 14,451, averaging 2.40 people per household

  • Median household income: $75,751 (average $97,803)

  • Median home value: $230,800

  • Median age: 40.5 years

  • Population mix: 68.5% White, 16% Hispanic or Latino, 9.5% Black, 1.2% Asian

  • Adults 25+ with a bachelor's degree or higher: 32.4%

  • Average commute to work: 25.2 minutes

Source: U.S. Census Bureau, American Community Survey 2020–2024 5-Year Estimates (ZCTA5 53402). Race categories other than Hispanic or Latino are non-Hispanic.

Businesses that do well with Racine billboards

Health care, auto dealers, home services, restaurants, manufacturing recruiters and senior services reach this established local market.

How to buy a billboard in 53402

  1. Browse available billboards on the map.

  2. Compare prices, sizes, and traffic counts.

  3. Check availability and book online.

How much does a billboard cost in Racine, WI?

Most 53402 placements cost $600–$3,922 per month. I-94 and Green Bay Road boards cost the most, while Douglas Avenue and neighborhood placements are lower.

53402 Local Advertising Costs

Estimated price per location per month

Bulletin (Larger Billboard)$3,50048'W X 14'H
Digital Bulletin (Digital Billboard)$2,50048'W X 14'H
Poster (Medium Billboard)$1,50022'8"W X 10'5"H
Junior Poster (Small Billboard)$80011'W X 5'H

On average, local advertising in 53402 ZIP Code costs $600-$3,922

Bulletins (Large)
Why Use Bulletin Ads?
Bulletins are great for building brand and name recognition. They are located in heavy traffic areas for more exposure.
Posters (Medium)
Why Use Poster Ads?
Posters are perfect for events and promotions. They're often on local roads to reach specific potential customers.
Jr. Posters (Small)
Why Use Jr. Poster Ads?
Jr. posters are cost effective for small businesses and for short-term ads. They're ideal for reaching into neighborhoods.
Digital Billboards
Why Use Digital Billboards?
Digital Billboards are eye-catching. They have no printing cost, and can be launched more quickly.
Racine 53402 billboards

About Racine

Population:

34,850

Nearby landmarks: Racine Zoo, Wind Point Lighthouse, North Beach, SC Johnson headquarters, Lake Michigan.

Major roads: WI 32, WI 38, WI 31, I-94.

Ad Spaces in Racine
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