Browse every billboard in Rochester, New York
Advertise in Irondequoit near Rochester, New York (ZIP 14617). Compare billboards, check pricing and book online with no agency. Billboards in 14617 typically run $600–$3,803 per location per month, depending on size, format (static or digital), and traffic.
Why advertise on billboards in Rochester, NY 14617
ZIP 14617 covers Irondequoit, the town just north of the city of Rochester between the Genesee River and Irondequoit Bay. Hudson Avenue, Culver Road and Ridge Road carry local traffic, and NY 104 and NY 590 connect the area with the rest of the metro. Lake Ontario's shoreline and Durand Eastman Park sit at the north end of town.
High-traffic billboard locations in 14617
NY 104 (Ridge Road)
NY 590
Hudson Avenue
Culver Road
Cooper Road
Who you'll reach: 14617 demographics
Population: about 21,788 residents
Households: 9,362, averaging 2.31 people per household
Median household income: $90,192 (average $108,911)
Median home value: $194,300
Median age: 44.0 years
Population mix: 81.3% White, 9.4% Hispanic or Latino, 4.8% Black, 1.2% Asian
Adults 25+ with a bachelor's degree or higher: 47.9%
Average commute to work: 20.6 minutes
Source: U.S. Census Bureau, American Community Survey 2020–2024 5-Year Estimates (ZCTA5 14617). Race categories other than Hispanic or Latino are non-Hispanic.
Businesses that do well with Rochester billboards
Home services, health care, real estate, auto dealers, restaurants and senior services suit this stable suburban homeowner market.
How to buy a billboard in 14617
Browse available billboards on the map.
Compare prices, sizes, and traffic counts.
Check availability and book online.
How much does a billboard cost in Rochester, NY?
Most 14617 placements cost $600–$3,803 per month. NY 104 and NY 590 boards are priced highest, with Hudson Avenue and Cooper Road placements lower.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |

Nearby landmarks: Durand Eastman Park, Seabreeze Amusement Park, Lake Ontario, Irondequoit Bay, Rochester General Hospital.
Major roads: NY 104, NY 590, Hudson Avenue, Culver Road.

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