Billboards in San Antonio's 78238 ZIP Code

Put your brand on San Antonio's northwest side in ZIP 78238. Compare billboard locations and costs and book directly online, no agency required. Billboards in 78238 typically run $600–$3,824 per location per month, depending on size, format (static or digital), and traffic.

Why advertise on billboards in San Antonio, TX 78238

ZIP 78238 covers part of San Antonio's northwest side around Loop 410 and Bandera Road, next to the city of Leon Valley. Ingram Park Mall and the surrounding retail strips make this one of the area's established shopping districts. Bandera Road is a major commuter route toward the fast-growing northwest suburbs.

High-traffic billboard locations in 78238

• Loop 410

• Bandera Road (SH 16)

• Ingram Road

• Culebra Road

• Wurzbach Road and Evers Road

Who you'll reach: 78238 demographics

• Population: about 26,032 residents

• Households: 10,384, averaging 2.50 people per household

• Median household income: $57,769 (average $70,311)

• Median home value: $209,700

• Median age: 34.1 years

• Population mix: 69.1% Hispanic or Latino, 17.2% White, 7.3% Black, 5.1% Asian

• Adults 25+ with a bachelor's degree or higher: 21.6%

• Average commute to work: 24.9 minutes

Source: U.S. Census Bureau, American Community Survey 2020–2024 5-Year Estimates (ZCTA5 78238). Race categories other than Hispanic or Latino are non-Hispanic.

Businesses that do well with San Antonio billboards

Retailers, restaurants, auto dealers, healthcare clinics, apartment communities and Spanish-language and bilingual advertisers suit this family-oriented market.

How to buy a billboard in 78238

1. Browse available billboards on the map.

2. Compare prices, sizes, and traffic counts.

3. Check availability and book online.

How much does a billboard cost in San Antonio, TX?

Most 78238 placements cost $600–$3,824 per month. Loop 410 boards near Ingram Park Mall are priced highest, while Bandera Road and Culebra Road placements cost less.