Browse every billboard in Santa Barbara, California
Reach downtown Santa Barbara, California 93101. Compare available billboards, see pricing and book online, no agency needed. Billboards in 93101 typically run $600–$3,926 per location per month, depending on size, format (static or digital), and traffic.
Why advertise on billboards in Santa Barbara, CA 93101
ZIP 93101 covers downtown Santa Barbara and the waterfront, including State Street and the Funk Zone. US 101 runs through the city along the coast, about 95 miles northwest of Los Angeles, and tourism is a major part of the local economy.
High-traffic billboard locations in 93101
US 101
State Street
Cabrillo Boulevard
Milpas Street
Carrillo Street
Who you'll reach: 93101 demographics
Population: about 31,554 residents
Households: 12,723, averaging 2.42 people per household
Median household income: $90,148 (average $125,767)
Median home value: $1,184,000
Median age: 33.1 years
Population mix: 46.8% Hispanic or Latino, 44.1% White, 2.7% Asian
Adults 25+ with a bachelor's degree or higher: 43.3%
Average commute to work: 16.9 minutes
Source: U.S. Census Bureau, American Community Survey 2020–2024 5-Year Estimates (ZCTA5 93101). Race categories other than Hispanic or Latino are non-Hispanic.
Businesses that do well with Santa Barbara billboards
Hotels, restaurants, wineries, real estate, healthcare and tourism businesses reach residents and a steady flow of visitors.
How to buy a billboard in 93101
Browse available billboards on the map.
Compare prices, sizes, and traffic counts.
Check availability and book online.
How much does a billboard cost in Santa Barbara, CA?
Most 93101 placements cost $600–$3,926 per month. Santa Barbara placements generally price in the middle to upper part of the range.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |

Nearby landmarks: Stearns Wharf, Santa Barbara County Courthouse, Funk Zone, Santa Barbara Harbor, Old Mission Santa Barbara.
Major roads: US 101, State Street, Cabrillo Boulevard, Milpas Street, Carrillo Street.

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