Billboards in Syracuse's 13204 ZIP Code

Reach drivers on I-690 and the west side of Syracuse, New York (ZIP 13204). Compare billboard locations and costs and book online, no agency necessary. Billboards in 13204 typically run $600–$3,767 per location per month, depending on size, format (static or digital), and traffic.

Why advertise on billboards in Syracuse, NY 13204

ZIP 13204 covers the west side of Syracuse, the seat of Onondaga County, including Tipperary Hill and the area around Destiny USA, one of the largest shopping centers in the country. I-690 crosses the area and connects with I-81 near downtown, carrying commuter and event traffic. West Street and Bear Street are key routes between downtown and the Inner Harbor.

High-traffic billboard locations in 13204

• I-690

• I-81

• West Street

• Bear Street

Who you'll reach: 13204 demographics

• Population: about 19,440 residents

• Households: 8,970, averaging 2.14 people per household

• Median household income: $45,351 (average $61,952)

• Median home value: $113,000

• Median age: 32.2 years

• Population mix: 44.4% White, 26.3% Black, 16.9% Hispanic or Latino, 1.1% Asian

• Adults 25+ with a bachelor's degree or higher: 26.2%

• Average commute to work: 17.8 minutes

Source: U.S. Census Bureau, American Community Survey 2020–2024 5-Year Estimates (ZCTA5 13204). Race categories other than Hispanic or Latino are non-Hispanic.

Businesses that do well with Syracuse billboards

Retailers, restaurants, entertainment venues, healthcare providers, auto dealers and apartment communities fit this mixed urban market.

How to buy a billboard in 13204

1. Browse available billboards on the map.

2. Compare prices, sizes, and traffic counts.

3. Check availability and book online.

How much does a billboard cost in Syracuse, NY?

Most 13204 placements cost $600–$3,767 per month. I-690 boards command the highest rates, and West Street and Bear Street placements are more affordable.