Browse every billboard in Watertown, Wisconsin
Advertise on billboards in Watertown, Wisconsin 53098. Compare locations, see pricing and book your space online without an agency. Billboards in 53098 typically run $600–$3,655 per location per month, depending on size, format (static or digital), and traffic.
Why advertise on billboards in Watertown, WI 53098
Watertown sits on the Rock River in Jefferson and Dodge counties, about 45 miles west of Milwaukee and 40 miles east of Madison. Highways 16, 19 and 26 carry traffic through the city. It is known as the site of the first kindergarten in the United States and is home to Maranatha Baptist University.
High-traffic billboard locations in 53098
Highway 26
Highway 16
Highway 19
County Highway L
Who you'll reach: 53098 demographics
Population: about 11,353 residents
Households: 4,604, averaging 2.41 people per household
Median household income: $74,431 (average $90,950)
Median home value: $253,600
Median age: 45.0 years
Population mix: 86.8% White, 9.9% Hispanic or Latino
Adults 25+ with a bachelor's degree or higher: 17.6%
Average commute to work: 24.7 minutes
Source: U.S. Census Bureau, American Community Survey 2020–2024 5-Year Estimates (ZCTA5 53098). Race categories other than Hispanic or Latino are non-Hispanic.
Businesses that do well with Watertown billboards
Manufacturers, healthcare, auto dealers, restaurants and retailers reach local residents and commuters between Milwaukee and Madison.
How to buy a billboard in 53098
Browse available billboards on the map.
Compare prices, sizes, and traffic counts.
Check availability and book online.
How much does a billboard cost in Watertown, WI?
Most 53098 placements cost $600–$3,655 per month. Watertown boards typically sit at the lower to middle part of the range.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |

Nearby landmarks: Octagon House and First Kindergarten, Rock River, Maranatha Baptist University, Riverside Park.
Major roads: Highway 26, Highway 16, Highway 19, I-94 nearby.

Gathering Your Options!
Sit tight, this may take a minute.