Browse every billboard in Worcester, Massachusetts
Find billboards in Worcester, Massachusetts 01603. Compare boards, review pricing and book your placement online on your own. Billboards in 01603 typically run $600–$3,754 per location per month, depending on size, format (static or digital), and traffic.
Why advertise on billboards in Worcester, MA 01603
ZIP 01603 covers the southwest side of Worcester, including the Webster Square area. Worcester is the seat of Worcester County and the second-largest city in New England, about 40 miles west of Boston. I-290 runs through the city, and Park Avenue, Main Street and Route 9 carry heavy local traffic.
High-traffic billboard locations in 01603
I-290
Park Avenue
Route 9
Main Street
Route 12
Who you'll reach: 01603 demographics
Population: about 20,868 residents
Households: 8,010, averaging 2.53 people per household
Median household income: $66,049 (average $85,679)
Median home value: $331,300
Median age: 35.1 years
Population mix: 46.4% White, 25.3% Hispanic or Latino, 12.5% Asian, 9.9% Black
Adults 25+ with a bachelor's degree or higher: 24.1%
Average commute to work: 25.2 minutes
Source: U.S. Census Bureau, American Community Survey 2020–2024 5-Year Estimates (ZCTA5 01603). Race categories other than Hispanic or Latino are non-Hispanic.
Businesses that do well with Worcester billboards
Healthcare, higher education, auto dealers, restaurants and home services reach a large city and commuter audience.
How to buy a billboard in 01603
Browse available billboards on the map.
Compare prices, sizes, and traffic counts.
Check availability and book online.
How much does a billboard cost in Worcester, MA?
Most 01603 placements cost $600–$3,754 per month. Worcester boards typically fall in the middle of the price range.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |

Nearby landmarks: Polar Park, DCU Center, Worcester Polytechnic Institute, Elm Park.
Major roads: I-290, I-190, Route 9, Route 12, Park Avenue.

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