Local Advertising Strategies for Bed and Breakfasts

Getting to rest after a long journey is important to maintain health and happiness while on the road, but hotels can sometimes feel impersonal. Bed and breakfasts provide a more cozy and personal experience, but are not as well known. This is why proper advertising is vital to make your B&B successful. Outdoor advertising — such as billboards, buses, benches, and kiosks — is one of the best ways to let people know about your business. 

Not only are out-of-home advertisements able to be in your local area, meaning only people passing through the area will see them, but they are also highly influential and seen by a large number of people. Online advertising is great, too, but it can be difficult to spread the word to the right people. Utilizing digital marketing alongside these physical outdoor ads will allow for the most effective use of mobile data and geotagging to bring more traffic to your bed and breakfast. 

Let BillboardsIn draw patrons to your B&B by helping you create an amazing out-of-home ad today.