Spending time in nature is vital to a happy existence, but not everyone can handle staying in a tent on the ground. Cabins still provide an experience in nature, but without all of the nitty gritty of outdoor camping. Getting the word out about your cabin is the best way to draw in potential customers, and there are many possible routes one can take to market their cabin. However, outdoor advertising — such as billboards, buses, benches, and kiosks — is one of the best ways to let people know about your services.
Not only are outdoor advertising formats specific to your local area, which means that people passing through the area will see your cabin’s ad, but they are also highly influential and seen by a large number of people. According to the Outdoor Advertising Association of America, about 70% of those who have seen an outdoor ad are influenced by it, and 58% will later search the web as a direct result of seeing it. Digital advertising is another good option, but it can be difficult to get the word to the right people. Utilizing online marketing alongside your physical OOH ads direct traffic to your cabin’s website or social media via geotagging and mobile data.
Let BillboardsIn help to draw more patrons to your cabin by helping you create an amazing out-of-home ad today. What’s the worst that could cabin?
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