While reading can be a great way to consume new information, watching a documentary can be way more fun. Whether you’re working with a large production company or your film is self-produced, outdoor advertising is an extremely powerful tool to spread the word about your documentary to new audiences. Billboards, buses, and street furniture are all phenomenal options for filmmakers to boost their documentaries and garner viewership.
In our increasingly digital world, it is often assumed that social media and other online marketing techniques are the most effective. However, according to the Arbitron National In-Car Study, about 71% of those who have seen a billboard recall it. Plus, these physical ads can work directly with digital marketing to lead people to your website or social media thanks to geotagging and mobile data.
Let BillboardsIn help you draw in broad, new audiences by creating a cinematic out-of-home advertisement today!
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