Local Advertising Strategies for Family Events

Family events are fun and engaging for both the young and the young at heart, and an excellent way to bring the entire family together. Advertising your family event to local consumers is important to promote your business and spread brand awareness, and OOH advertising is one of the best ways to do so. Outdoor advertising, including billboards, bus, train, taxi, and kiosk ads, is high-impact and cost-efficient. Many may think OOH ads are only for major corporations. However, 7 in 10 outdoor advertisements support local businesses. Regardless of the size of your family event, an OOH ad is the way to spread the word to families near you.

Having an online presence is important, however, many digital ads are skipped or blocked. Local outdoor ads aren’t as intrusive and can’t be so easily ignored. Not to mention they can expand your reach to a wide range of consumers in the area. According to the Outdoor Advertising Association of America, approximately 70% of those who have seen an outdoor ad are influenced by it, and 58% search the web as a direct result of seeing it. With an OOH ad, families will learn about your event in no time.

Ready to buy local advertising for family events? BillboardsIn can help you bring family-friendly entertainment to your area today.