Local Advertising Strategies for Gardening

Gardening is not only a relaxing, inexpensive, and rewarding hobby, but also an excellent activity to enjoy independently or to share with friends and family. As a pursuit that attracts such a wide and diverse audience, it’s important that your gardening business is maximizing this target audience with the proper advertising. OOH ads are the best way to increase the visibility of your business. Outdoor ads are often associated with large national brands, however, 7 out of 10 outdoor ads actually promote local businesses. Whether you choose a billboard, bus, kiosk, train, or taxi ad, OOH advertising will help you spread brand awareness and extend your reach far wider than many other advertising methods. 

Having an online presence is important, however, many digital advertisements are ignored or blocked. Local outdoor ads aren’t as intrusive and can’t be so easily skipped. Not to mention they can expand your reach to a wide range of potential consumers in the area. According to the Outdoor Advertising Association of America, approximately 70% of those who have seen an outdoor ad are influenced by it, and 58% search the web as a direct result of seeing it. With an OOH ad, consumers in the area will learn about your gardening business in no time.

Ready to buy local advertising for gardening? Let’s spring into action with BillboardsIn.