Local Advertising Strategies for Hotels

Are you curious about local advertising for hotels? While you have a myriad of choices, billboards and other out-of-home advertising formats - bus, taxi, kiosk, and train ads - are a great investment for new and established hotels. Large outdoor ads are often associated with worldwide brands. However, they are also a very powerful tool for local hotels. In reality, 7 out of 10 outdoor ads promote local businesses.

As advertising technology has advanced, so has the technology to avoid them. Ads on digital mediums such as television and the internet can be skipped or blocked. Local outdoor advertisements cannot be turned off, skipped, or ad-blocked. Local out-of-home advertising engages consumers and 70% of consumers say out-of-home advertising is very, or somewhat likely, to influence a purchase.

If you are already utilizing other ad formats, the addition of local hotel advertising to your digital ads and social media and increase your reach. Customers spend over 70% of their time outside of the house, and location-based billboards can lead customers right to your door. Ready to buy local advertising for hotels? Let BillboardsIn help develop the ideal ad for you today.