Local Advertising Strategies for Lotteries

Looking to share your lottery using local advertising? The are many choices at hand, but look no further than out-of-home advertising formats. Whether you decide to use poster, taxi, bus, train, or kiosk ads, each format can be the perfect fit for your local lottery. You don't need to be a large brand to advertise outdoors. 7 out of 10 outdoor ads promote local businesses. Your lottery will be right at home on a roadside ad.

Despite the improvements of technology, digital ads can be avoided. There are a myriad of ways to skip, fast-forward, or block digital ads. However, local outdoor advertisements cannot be skipped or ignored and are the gold standard for unobtrusive advertising. Local out-of-home advertising engages consumers. 70% of consumers say out-of-home advertising is very, or somewhat likely, to influence a purchase.

Spread the word of your lottery and your extensive game options by including local advertising for lotteries. Adding out of home advertising alongside your digital ads and social programs can only increase your potential customer list. Customers spend over 70% of their time outside of the house, and location-based billboards can help sell every lottery ticket. Ready to buy local advertising for your lottery? Bet on BillboardsIn to create the perfect ad today.