What is OOH Advertising?
While navigating through billboard and marketing websites, you’ve probably come across the term OOH (out-of-home) advertising, so what is it exactly? Essentially, out-of-home advertising is any advertisement that is experienced while outside of your home; pretty self-explanatory, right? The most common examples are billboards and other large formats like wallscapes
OOH advertising is a bustling industry with a plethora of businesses specializing in the operations of OOH-based media, just like us Since you’re here, stick around and embark on an exploration of this fascinating field of advertising Here are the broad categories…