Blog

Design Tips for Creating a Successful Ad Campaign

---

We get it—designing a billboard can be scary, especially if you’ve never done it before Your ad could be posted on a huge billboard on the side of a busy highway, or maybe on a smaller one right next to your storefront, or … anywhere, really 

But regardless of the size or location of your billboard, we promise, creating a stunning design that’ll get customers running to your business isn’t as hard as it may seem—just make sure you follow these design guidelines 
Keep it Minimal 

Client Spotlight: JN Notary & Professional Services

---

Since February 2021, Jacqueline Marie Norris, MAEd, has been providing notary services to those in the Bayview area through JN Notary & Professional Services They are the only minority female owned notary and professional service in the area, and provide a space that seniors and other community members can feel safe and supported when receiving professional services 

When businesses were affected due to the COVID-19 Pandemic, she noticed that essential needs of the community weren’t being met, and that although businesses’ needs were slowing down, personal…

Client Spotlight: Express Employment Professionals

---

For the past 40 years, Express Employment Professionals has been helping make the job hunt a positive experience 

Founded by Bob Funk and Bill Stoller—who is the current CEO—, Express has 38 offices in Florida and around 850 worldwide, including Canada, New Zealand, and South Africa They work with both individuals with their job hunts, and also employers looking to hire, emphasizing a human-based service model 

Mike England, owner and president, said that when he opened in Treasure Coast, FL seven years ago, he heard that other recruiting and staffing firms in the area had…

Golf Course Ads

---

You’re likely already familiar with traditional OOH (out-of-home) advertising formats, such as billboards, bench ads, and bus wraps These advertisements are excellent for catering to a variety of different people and their interests—but as OOH grows, new and highly targeted formats have emerged, which allow advertisers to get their message in front of a specific set of viewers An excellent new example of this is golf course ads! (more…)

Client Spotlight: Jones Paideia Magnet Elementary School

---

Located in the historic Buchanan Arts district of Nashville, TN, Jones Paideia Magnet Elementary School has made it its mission to “positively provide service to all, collaboration with all, and innovation for all as we learn and grow in a positive learning environment” 

“At Jones Paideia, we teach our students to dream big as we create individualized pathways to make those dreams a reality,” Dr Tesia Wilson, executive principal, said 

Wilson described the school as a “safe haven where minds are stretched, creativity is embraced, community is valued, voices are…

Client Spotlight: Resla

---

Located in Columbia, MO, and Phoenix, AZ and its surrounding areas, Resla offers white-glove rental car service, exclusively for Teslas 

“Our rental experience [is] a seamless process,” Laura Winkler, marketing communications manager, said “No hidden fees, contactless, no contracts, no long-term commitment, etc” 

She also mentioned that Resla provides friendly customer service, transparent pricing, and perhaps one of the biggest selling points, that you are always guaranteed the car you booked 

“You’ll never settle for ‘something similar’ again,” Winkler said

She also specifically mentioned that Resla is contactless,…

Client Spotlight: Pee Dee Kids

---

At Pee Dee Kids, T’Challa Y Douglas, owner and Early Intervention Supervisor, is providing quality, family-centered early intervention services to children up to six years old, by doing family training viits in the child’s naturall environment, like home or daycare 

(more…)