How Much Do Billboards Cost?

February 11, 2025Published By

Billboards tower all around us, and they seem so impressive and powerful Such power and exclusivity must mean they’re completely out of budget, right?

Absolutely not! Billboards and other advertising mediums are surprisingly affordable and not only reserved for luxury brands and megacorporations

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Billboards for Valentine’s Day, Proposals, and More

February 4, 2025Published By

Chocolates, flowers, and red hearts; grocery stores are lined with these mementos of love as we approach Valentine’s Day There is no better time to surprise someone special, whether a friend or partner, with something a little bit bigger than your typical 5″ by 7″ greeting card—how about something 14′ x 4′ for size?

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Social Media Marketing and OOH

January 28, 2025Published By

Water and fire, oil and vinegar, and nails on a chalkboard—these materials clash and historically are unable to work together, resulting in a less than seamless mix

Social media marketing and out-of-home (OOH) advertising seem worlds separated and can be likened to polar opposites, but they are much more empowered together than apart

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Billboard Advertising Tips for Beginners

January 21, 2025Published By

If you’re looking to expand your brand’s presence, achieve immense numbers of visibility, or turn a profit, out-of-home (OOH) advertising is the perfect way to achieve all of your goals

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How Long Should I Run My Billboard Ad?

January 14, 2025Published By

Think your billboard needs only a week to make a splash? Think again; the right timeframe for any ad campaign can make the difference between an unactionable glance or an unforgettable experience

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Best Colors to Use in Billboards

January 7, 2025Published By

One of the most common questions when first buying a billboard is which color to use Seems like a simple enough thing that surely won’t make or break its ability right?

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Favorite Ads of 2024

December 31, 2024Published By

Creating an ingenious advertising campaign has become more complex than ever in today’s advertising sphere Advertisers are constantly trying to differentiate themselves and have their message stand out among the rest

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Times Square’s Holiday Advertisements

December 17, 2024Published By

Another glorious year for the out-of-home field is wrapping up, allowing us to reflect on the achievements in 2024 and experience a yearly event that never fails to captivate countless viewers and mark the holiday season—New York’s Times Square DOOH extravaganza!

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OOH During the Holiday Season

December 10, 2024Published By

The holiday season is in full swing, marking a highly competitive and lucrative time for brands and choosing their advertising channels 

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Psychology and OOH

December 3, 2024Published By

What if everything you’ve purchased and every thought you’ve had was never yours to begin with? Okay, maybe that’s an exaggeration, but the use of psychology really can affect your decisions 

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