Billboards in Houston's 77090 ZIP Code

Reach north Houston commuters on FM 1960 and I-45 in Houston, Texas (ZIP 77090). Compare boards and rates and book online, no agency involved. Billboards in 77090 typically run $600–$3,948 per location per month, depending on size, format (static or digital), and traffic.

Why advertise on billboards in Houston, TX 77090

ZIP 77090 sits in north Harris County along FM 1960 west of I-45, roughly 20 miles north of downtown Houston. FM 1960 is one of the busiest suburban retail corridors in the region, and I-45 carries heavy traffic between Houston, Spring and The Woodlands. George Bush Intercontinental Airport is a short drive east, and the area is dominated by apartment communities and commuter neighborhoods.

High-traffic billboard locations in 77090

• I-45 North (North Freeway)

• FM 1960 West

• Kuykendahl Road

• Rankin Road

Who you'll reach: 77090 demographics

• Population: about 40,110 residents

• Households: 15,915, averaging 2.50 people per household

• Median household income: $50,903 (average $77,581)

• Median home value: $251,600

• Median age: 30.6 years

• Population mix: 48% Black, 30.9% Hispanic or Latino, 12.5% White, 1.4% Asian

• Adults 25+ with a bachelor's degree or higher: 25.3%

• Average commute to work: 27.7 minutes

Source: U.S. Census Bureau, American Community Survey 2020–2024 5-Year Estimates (ZCTA5 77090). Race categories other than Hispanic or Latino are non-Hispanic.

Businesses that do well with Houston billboards

Apartment communities, auto dealers, personal injury attorneys, healthcare clinics, quick-service restaurants and education and job training programs fit this young, renter-heavy market.

How to buy a billboard in 77090

1. Browse available billboards on the map.

2. Compare prices, sizes, and traffic counts.

3. Check availability and book online.

How much does a billboard cost in Houston, TX?

Most 77090 placements cost $600–$3,948 per month. Boards along I-45 carry the top rates, and FM 1960 and Kuykendahl Road faces are lower priced.